New packaging: boost of our Buys range!
The broad range of production locations in our Group gave us the opportunity to improve our well-known portfolio of Buys foam kisses. As of September 2023, our Buys Original foam kisses are available in a new packaging with easy opening and a reduction of 35% plastic versus our previous pack.
Apart from the upgrade of our original kisses we are working on the expansion of the core range of Buys with mini foam kisses and mallow cakes, as well as a broad range of seasonal foam kisses. All in the recognisable yellow packaging!